Privacy and Cookie Policy

Last updated: 12.03.2026

1. Data Controller

The data controller for the website dag.ee is:

DAG Reklaam OÜ
Registry code: 10898893
Email: info@dag.ee

If you have any questions about the processing of your personal data, please contact us using the details above.

2. Data We Collect

The following data may be collected when using the website:

  • IP address
  • browser and device information
  • pages visited and the time of visit
  • actions taken on the website

This data is collected automatically during your use of the website.

3. Purpose of Data Collection

Personal data is used for the following purposes:

  • ensuring website security
  • website usage statistics and analysis
  • improving service performance

4. Third-Party Services Used

Google Analytics

The website uses Google Analytics, a service that helps us understand how visitors use the website.

Google Analytics may collect the following data:

  • IP address
  • pages visited
  • browser and device information
  • time spent on the website

This data helps us improve the website's performance and user experience.

Google Analytics cookies are only activated if the user has given their consent.

More information: https://policies.google.com/privacy

Google reCAPTCHA

The website uses Google reCAPTCHA to protect against bots, spam, and malicious activity.

When using this service, Google may collect the following data:

  • IP address
  • browser information
  • technical data related to user behaviour

This processing is necessary to ensure the security of the website.

5. Cookies

The website uses cookies to ensure its functionality and to collect usage statistics.

Cookies in use

CookieServicePurposeRetention period
_gaGoogle AnalyticsUser distinctionup to 2 years
_ga_*Google AnalyticsSession statisticsup to 2 years
_GRECAPTCHAGoogle reCAPTCHASecurity and bot detectionup to 6 months

Analytical cookies are only set if the user has given their consent via the cookie notice.

6. Data Retention

Personal data is retained only for as long as necessary to fulfil the purpose for which it was collected, or as required by law.

7. Data Transfers

Due to the services used, data may be transferred outside the European Economic Area. In such cases, appropriate safeguards are applied in accordance with European Union data protection requirements.

8. User Rights

Under the General Data Protection Regulation (GDPR), users have the following rights:

  • the right to access their data
  • the right to rectify data
  • the right to erasure of data
  • the right to restrict processing
  • the right to data portability
  • the right to withdraw consent at any time

To exercise your rights, please contact the data controller.

9. Managing Cookies

Users can manage or delete cookies at any time through their web browser settings.

Analytical cookies can also be declined via the website's cookie notice.